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Feb 21 2021: AI isn’t yet ready to pass for human on video calls

Back In The Day: Edition 2023-11-26

Amazon's recent Super Bowl commercial featuring a humanlike AI voice assistant has sparked interest in the potential for embodied AI. While current AI avatars may be creepy, research suggests that making robots more humanlike can be endearing up to a certain point before causing repulsion.

The goal is to create AI avatars that are indistinguishable from humans, capable of fooling us in video calls. To achieve this, five key technologies are needed: a humanlike avatar, voice, emotions, movement, and conversation. The development of AI avatars has come a long way, but there is still work to be done.

Chinese e-commerce platforms are using AI-generated deepfake avatars for livestreaming, creating robotic streamers who can work 24/7. These avatars are created by Chinese startups and tech companies at a cost of $1,000 and a few minutes of sample video.

The technology, previously associated with revenge porn and political misinformation, is finding success in the e-commerce industry. With the ability to generate avatars that speak and act like humans with just one minute of video, these deepfake avatars are providing a cheaper alternative to human livestream hosts for smaller brands.

How are AI-generated deepfake avatars in China revolutionizing the e-commerce industry?

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